A structure where the commission rate increases as a publisher hits defined sales or volume thresholds within a set period. Tiers reward top-performing publishers with higher rates once they prove volume, rather than paying every publisher the same flat percentage regardless of output.
A homewares advertiser pays 5 percent commission up to 50 sales a month, then lifts the rate to 7 percent for every sale after that threshold, rewarding its highest-volume publisher automatically.
It depends on the program terms, but most tiers reset each calendar month or quarter, based on sales volume in that period alone. Some longer-running partnerships negotiate rolling or annual tiers instead, so publishers should confirm the reset period directly in their program terms document.
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